Innovation and partnership: 1xBet participates in the ICE London and iGB Affiliate 2024 betting fairs

From 6 to 9 February the capital of Great Britain hosted two major events dedicated to the gambling sector and affiliate marketing. Global bookmaker 1xBet actively participated in ICE London and iGB Affiliate 2024. It also became Gold Headline Sponsor of the London Baby Party.

For four days, more than 6 thousand guests of the ExCeL London exhibition center discussed the development of betting and gambling, exchanged views on the prospects of the industry, and also established contacts with potential partners and customers.

“Market professionals have been able to evaluate the results of our brand over the last year and we, in turn, have talked about the advantages of our affiliate program. The company’s executives took part in useful discussions on the strategy for the development of the gambling industry and shared their experience of working in new regions,” noted 1xBet representatives.

1xBet won the 2024 International Gaming Awards, beating competitors in the Affiliate Company of the Year category. This victory once again demonstrated that 1xBet has earned a reputation as a reliable company that takes care of its partners and has authority in the professional community. To date, more than 100,000 entrepreneurs from around the world have joined the program and have received a commission of up to 40% on the bets of each invited player.

One of the most memorable London events was the private London Baby Party, sponsored by 1xBet. More than 1,000 representatives of the gambling industry spent the evening in a relaxed atmosphere and had the opportunity to broaden their network. 1xBet organized a special VIP room for partners, where they could chat with our top managers, learn more about the gaming platform and the benefits of the 1xPartners affiliate program.

1xBet is grateful to the organizers of the ICE London and iGB Affiliate fairs for the dialogue with the best representatives of the industry, which is necessary for further progress.

See you at the next international forums!

About 1xBet

1xBet is a world-renowned company with 17 years of experience in the betting and gambling industry. The brand’s customers can bet on thousands of sporting events or play hundreds of online games from top providers, and the company’s website and app are available in 70 languages. The list of 1xBet official partners includes FC Barcelona, ​​Paris Saint-Germain, LOSC Lille, La Liga, Serie A and other famous sports brands and organizations. The company has been repeatedly nominated and won prestigious professional awards, including IGA, SBC, SEA, G2E Asia and EGR Operator Awards.

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